{"id":2489,"date":"2025-07-31T12:40:06","date_gmt":"2025-07-31T10:40:06","guid":{"rendered":"https:\/\/microrelleus.com\/com-protegir-el-teu-producte-contra-la-falsificacio\/"},"modified":"2026-04-27T09:22:15","modified_gmt":"2026-04-27T07:22:15","slug":"com-protegir-el-teu-producte-contra-la-falsificacio","status":"publish","type":"post","link":"https:\/\/microrelleus.com\/ca\/com-protegir-el-teu-producte-contra-la-falsificacio\/","title":{"rendered":"Com protegir el teu producte contra la falsificaci\u00f3?"},"content":{"rendered":"<div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-83fb95e5\" data-vce-do-apply=\"all el-83fb95e5\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-c310fafd\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-c310fafd\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-c310fafd\"><div class=\"vce-text-block inline\"><div class=\"vce-text-block-wrapper vce\" id=\"el-311e4091\" data-vce-do-apply=\"all el-311e4091\"><p><em>Temps de lectura: 5 minuts<\/em><\/p><\/div><\/div><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-de171745\" data-vce-do-apply=\"all el-de171745\"><p>En un mercat global cada cop m\u00e9s competitiu, la falsificaci\u00f3 de productes s\u2019ha convertit en una amena\u00e7a creixent per a moltes ind\u00fastries. Les c\u00f2pies il\u00b7leg\u00edtimes no nom\u00e9s suposen p\u00e8rdues econ\u00f2miques, sin\u00f3 tamb\u00e9 riscos per a la seguretat del consumidor i danys greus a la reputaci\u00f3 de marca. Davant d\u2019aquest repte transversal, que pot afectar a qualsevol sector, <strong>Microauthenfy\u00ae ofereix una soluci\u00f3 d\u2019autenticaci\u00f3 integrada<\/strong>: microestructures inserides directament al motlle que garanteixen l'originalitat de cada pe\u00e7a des del primer instant de fabricaci\u00f3.  <\/p><p>En aquest article t\u2019expliquem com la falsificaci\u00f3 perjudica la innovaci\u00f3 i quines estrat\u00e8gies pots seguir per protegir els teus productes i la teva marca.<\/p><\/div><\/div><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-fbf90786\" data-vce-do-apply=\"all el-fbf90786\"><h2><strong>Qu\u00e8 \u00e9s la falsificaci\u00f3?<\/strong><\/h2><p>La <strong>falsificaci\u00f3 de producte o marca<\/strong> implica la c\u00f2pia il\u00b7legal d\u2019un objecte, sovint vulnerant patents, marques o drets de disseny. Aquesta pr\u00e0ctica pot afectar qualsevol sector: des del packaging de luxe fins a la moda, la cosm\u00e8tica, l\u2019electr\u00f2nica de consum o el cal\u00e7at, replicant dissenys, logotips o tecnologies amb materials i processos de qualitat inferior. <\/p><\/div><\/div><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-4a7a37f4\" data-vce-do-apply=\"all el-4a7a37f4\"><h2><strong>Per qu\u00e8 \u00e9s vital la protecci\u00f3 per a les empreses?<\/strong><\/h2><p>La protecci\u00f3 contra la falsificaci\u00f3 \u00e9s clau per a qualsevol marca que treballi amb productes f\u00edsics i elements distintius de valor. Els riscos inclouen: <\/p><ul><li><strong>Protecci\u00f3 econ\u00f2mica: <\/strong>les falsificacions provoquen p\u00e8rdues d\u2019ingressos i debiliten la competitivitat, ja que erosionen la rendibilitat i frenen les inversions en R+D.<\/li><li><strong>Riscos de qualitat i seguretat<\/strong>, sobretot en productes regulats o amb requisits funcionals espec\u00edfics.<\/li><li><strong>Protecci\u00f3 de la reputaci\u00f3 de marca i empresa<\/strong>: si un client rep una c\u00f2pia de mala qualitat i la confon amb l\u2019original, la seva confian\u00e7a en la marca pot veure\u2019s afectada.<\/li><li><strong>Protecci\u00f3 legal<\/strong>: registrar patents, marques i dissenys proporciona una base legal s\u00f2lida per actuar contra les c\u00f2pies il\u00b7legals i defensar els drets de propietat.<\/li><li><strong>Avantatge competitiu<\/strong>: implantar sistemes efectius de protecci\u00f3 contra la c\u00f2pia, com les solucions integrades de Microauthenfy\u00ae, ajuda a preservar la singularitat dels productes i refor\u00e7a el posicionament al mercat.<\/li><\/ul><\/div><\/div><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-20187ab3\" data-vce-do-apply=\"all el-20187ab3\"><h2><strong>5 tipus d\u2019imitacions fraudulentes<\/strong><\/h2><p>La falsificaci\u00f3 de productes no es limita nom\u00e9s a c\u00f2pies visuals. Existeixen diverses estrat\u00e8gies que els falsificadors poden emprar per replicar o aprofitar-se del valor d\u2019un producte original: <\/p><ul><li><strong>R\u00e8pliques exactes amb marca falsa<\/strong>: s\u00f3n c\u00f2pies id\u00e8ntiques del producte aut\u00e8ntic, incloent-hi logotips i elements distintius de marca, amb l\u2019objectiu de confondre el consumidor.<\/li><li><strong>C\u00f2pies funcionals amb nom diferent<\/strong>: imiten el disseny i la funcionalitat del producte original, per\u00f2 s\u2019evita el logotip o el nom registrat per reduir el risc legal. Aquestes c\u00f2pies solen ser dif\u00edcils de detectar a simple vista. <\/li><li><strong>Imitaci\u00f3 en tecnologia<\/strong>: s\u2019utilitzen processos industrials o t\u00e8cniques de producci\u00f3 patentades sense autoritzaci\u00f3, sovint mitjan\u00e7ant la c\u00f2pia de motlles o sistemes originals.<\/li><li><strong>Substituci\u00f3 de materials per opcions de baixa qualitat<\/strong>: s\u2019utilitzen components que no compleixen els est\u00e0ndards t\u00e8cnics ni funcionals requerits, tot i presentar-se com a solucions de gamma alta o sostenibles, cosa que pot comprometre la seguretat i el rendiment del producte.<\/li><li><strong>\u00das fraudulent de marques registrades<\/strong>: en alguns casos, els productes s\u00f3n etiquetats amb noms comercials o logotips coneguts, tot i no tenir cap relaci\u00f3 amb el fabricant original.<\/li><\/ul><p>Aquestes pr\u00e0ctiques no nom\u00e9s posen en risc la seguretat del consumidor i el prestigi de les marques originals, sin\u00f3 que tamb\u00e9 generen un fort impacte econ\u00f2mic i legal per a les empreses afectades.<\/p><\/div><\/div><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-fc21da1a\" data-vce-do-apply=\"all el-fc21da1a\"><h2><strong>Quin impacte econ\u00f2mic t\u00e9 la falsificaci\u00f3?<\/strong><\/h2><p>La falsificaci\u00f3 de productes genera un <strong>impacte econ\u00f2mic considerable<\/strong> en tots aquells sectors que depenen de la integritat del seu disseny, marca o processos. Quan apareixen c\u00f2pies m\u00e9s barates al mercat, les empreses originals pateixen una <strong>caiguda en les vendes<\/strong> i veuen com els seus esfor\u00e7os en innovaci\u00f3, qualitat i producci\u00f3 queden desvaloritzats. Aquesta <strong>compet\u00e8ncia deslleial<\/strong> frena la capacitat d\u2019invertir en desenvolupament i erosiona l\u2019avantatge competitiu.  <\/p><p>Les conseq\u00fc\u00e8ncies van molt m\u00e9s enll\u00e0 dels ingressos: si els consumidors associen la baixa qualitat d\u2019una imitaci\u00f3 amb la marca original, <strong>es pot perdre la seva confian\u00e7a de manera irreversible<\/strong>. A aix\u00f2 s\u2019hi suma el <strong>cost d\u2019afrontar litigis, registrar propietat industrial o implantar sistemes de seguretat avan\u00e7ats<\/strong>. <\/p><p>En casos greus, la p\u00e8rdua de quota de mercat pot <strong>derivar en ajustos laborals o tensions en la cadena de subministrament<\/strong>.<\/p><\/div><\/div><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-ace0566a\" data-vce-do-apply=\"all el-ace0566a\"><h2><strong>Qu\u00e8 poden fer les empreses quan descobreixen que han estat falsificades?<\/strong><\/h2><p>Quan una empresa detecta que els seus productes han estat copiats o imitats, \u00e9s fonamental actuar de manera r\u00e0pida i estructurada. Diversos informes, guies i revistes com <a href=\"https:\/\/www.k-online.com\/en\/media_news\/k-mag\/machinery-production\/machinery-plants\/plagiarism-protection-plastics-industry-faq?utm_campaign=2025-03-27&amp;utm_source=newsletter&amp;utm_medium=email&amp;utm_content=button\">K Mag<\/a> defineixen una s\u00e8rie de passos que poden fer les empreses quan descobreixen que han estat falsificades: <\/p><ul><li>El primer pas \u00e9s <strong>recollir proves clares<\/strong>: fotografies, mostres f\u00edsiques, informaci\u00f3 del distribu\u00efdor i documentaci\u00f3 legal (patents, registres de marca o disseny).<\/li><li>Un cop recopilada l\u2019evid\u00e8ncia, cal consultar experts legals, <strong>advocats especialitzats en propietat industrial<\/strong>, aix\u00ed com <strong>notificar a les autoritats competents<\/strong>, per avaluar si s\u2019ha infligit algun dret registrat. Aix\u00f2 pot derivar en requeriments formals per cessar l\u2019activitat o, si cal, en una demanda judicial. <\/li><li>A nivell productiu, \u00e9s clau <strong>refor\u00e7ar les mesures de seguretat<\/strong>, integrant solucions com els que oferim a Microrelleus, implementant identificadors de marca exclusius.<\/li><\/ul><p>Finalment, caldr\u00e0 <strong>mantenir la confian\u00e7a del client<\/strong> informant sobre la situaci\u00f3 i refor\u00e7ant la imatge de marca.<\/p><\/div><\/div><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-201da3fc\" data-vce-do-apply=\"all el-201da3fc\"><h2><strong>Una soluci\u00f3 \u00fanica contra la falsificaci\u00f3<\/strong><\/h2><p>Davant l\u2019augment global de c\u00f2pies no autoritzades i manipulacions de marca, <strong>Microauthenfy\u00ae presenta una soluci\u00f3 tecnol\u00f2gica eficient, escalable i est\u00e8ticament integrada<\/strong>. A trav\u00e9s del gravat t\u00e8cnic d\u2019alta precisi\u00f3, <strong>Microauthenfy\u00ae permet incorporar microestructures \u00faniques directament al motlle de fabricaci\u00f3<\/strong>, de manera que cada pe\u00e7a surt del proc\u00e9s ja autenticada, sense afegits ni sistemes externs.<\/p><p>Aquestes microestructures, amb resultat conjunt visible per\u00f2 impossibles de replicar, aporten:<\/p><ul><li><strong>Integraci\u00f3 total<\/strong> en el proc\u00e9s d\u2019injecci\u00f3 habitual, sense alterar la producci\u00f3.<\/li><li><strong>Autenticaci\u00f3<\/strong> <strong>inviolable<\/strong> i personalitzable per a qualsevol sector, producte o disseny.<\/li><li><strong>Verificaci\u00f3 visual immediata<\/strong>, sense necessitat de dispositius especials.<\/li><li><strong>Millora del valor percebut<\/strong> i refor\u00e7 de la reputaci\u00f3 de marca.<\/li><\/ul><p>En un context en qu\u00e8 la confian\u00e7a i la diferenciaci\u00f3 s\u00f3n actius cr\u00edtics, combinar mesures legals, <strong>protecci\u00f3 industrial i tecnologies com la de Microauthenfy\u00ae<\/strong> \u00e9s clau per protegir i consolidar les marques davant la falsificaci\u00f3. \u00c9s una aposta per la seguretat, la innovaci\u00f3 i l\u2019excel\u00b7l\u00e8ncia. <\/p><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-28815950\" data-vce-do-apply=\"all el-28815950\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-dc03397f\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-dc03397f\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-dc03397f\"><div class=\"vce-single-image-container vce-single-image--align-left\"><div class=\"vce vce-single-image-wrapper\" id=\"el-3adf957f\" data-vce-do-apply=\"all el-3adf957f\"><figure><div class=\"vce-single-image-figure-inner\" style=\"width: 600px;\"><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"width: 100%; padding-bottom: 100%;\"><img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image\"  width=\"600\" height=\"600\" srcset=\"https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2025\/03\/microauthenfy-pattern-320x320.jpg 320w, https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2025\/03\/microauthenfy-pattern-480x480.jpg 480w, https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2026\/04\/microauthenfy-pattern-600x600.jpg 600w\" src=\"https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2026\/04\/microauthenfy-pattern-600x600.jpg\" data-img-src=\"https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2025\/03\/microauthenfy-pattern.jpg\" data-attachment-id=\"2043\"  alt=\"\" title=\"microauthenfy-pattern\" \/><\/div><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><\/div><\/div><\/div><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last\" id=\"el-98386e39\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-98386e39\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-98386e39\"><div class=\"vce-single-image-container vce-single-image--align-left\"><div class=\"vce vce-single-image-wrapper\" id=\"el-b5c7c974\" data-vce-do-apply=\"all el-b5c7c974\"><figure><div class=\"vce-single-image-figure-inner\" style=\"width: 600px;\"><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"width: 100%; padding-bottom: 100%;\"><img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image\"  width=\"600\" height=\"600\" srcset=\"https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2025\/03\/microauthenfy-packaging-320x320.jpg 320w, https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2025\/03\/microauthenfy-packaging-480x480.jpg 480w, https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2026\/04\/microauthenfy-packaging-600x600.jpg 600w\" src=\"https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2026\/04\/microauthenfy-packaging-600x600.jpg\" data-img-src=\"https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2025\/03\/microauthenfy-packaging.jpg\" data-attachment-id=\"2040\"  alt=\"\" title=\"microauthenfy-packaging\" \/><\/div><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-53d85f4d\" data-vce-do-apply=\"all el-53d85f4d\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-29498636\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-29498636\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-29498636\"><div class=\"vce-single-image-container vce-single-image--align-left\"><div class=\"vce vce-single-image-wrapper\" id=\"el-7db42d03\" data-vce-do-apply=\"all el-7db42d03\"><figure><div class=\"vce-single-image-figure-inner\" style=\"width: 600px;\"><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"width: 100%; padding-bottom: 100%;\"><img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image\"  width=\"600\" height=\"600\" srcset=\"https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2025\/03\/microauthenfy-eyewear-320x320.jpg 320w, https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2025\/03\/microauthenfy-eyewear-480x480.jpg 480w, https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2026\/04\/microauthenfy-eyewear-600x600.jpg 600w\" src=\"https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2026\/04\/microauthenfy-eyewear-600x600.jpg\" data-img-src=\"https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2025\/03\/microauthenfy-eyewear.jpg\" data-attachment-id=\"2028\"  alt=\"\" title=\"microauthenfy-eyewear\" \/><\/div><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><\/div><\/div><\/div><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last\" id=\"el-d272fb1a\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-d272fb1a\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-d272fb1a\"><div class=\"vce-single-image-container vce-single-image--align-left\"><div class=\"vce vce-single-image-wrapper\" id=\"el-fd4043e0\" data-vce-do-apply=\"all el-fd4043e0\"><figure><div class=\"vce-single-image-figure-inner\" style=\"width: 600px;\"><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"width: 100%; padding-bottom: 100%;\"><img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image\"  width=\"600\" height=\"600\" srcset=\"https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2025\/03\/microauthenfy-zipper-320x320.jpg 320w, https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2025\/03\/microauthenfy-zipper-480x480.jpg 480w, https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2026\/04\/microauthenfy-zipper-600x600.jpg 600w\" src=\"https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2026\/04\/microauthenfy-zipper-600x600.jpg\" data-img-src=\"https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2025\/03\/microauthenfy-zipper.jpg\" data-attachment-id=\"2049\"  alt=\"\" title=\"microauthenfy-zipper\" \/><\/div><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-5df6648f\" data-vce-do-apply=\"all el-5df6648f\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-debf977a\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-debf977a\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-debf977a\"><div class=\"vce-single-image-container vce-single-image--align-left\"><div class=\"vce vce-single-image-wrapper\" id=\"el-befac4ff\" data-vce-do-apply=\"all el-befac4ff\"><figure><div class=\"vce-single-image-figure-inner\" style=\"width: 600px;\"><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"width: 100%; padding-bottom: 100%;\"><img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image\"  width=\"600\" height=\"600\" srcset=\"https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2025\/03\/microauthenfy-pen-320x320.jpg 320w, https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2025\/03\/microauthenfy-pen-480x480.jpg 480w, https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2026\/04\/microauthenfy-pen-600x600.jpg 600w\" src=\"https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2026\/04\/microauthenfy-pen-600x600.jpg\" data-img-src=\"https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2025\/03\/microauthenfy-pen.jpg\" data-attachment-id=\"2046\"  alt=\"\" title=\"microauthenfy-pen\" \/><\/div><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><\/div><\/div><\/div><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last\" id=\"el-7ee05c41\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-7ee05c41\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-7ee05c41\"><div class=\"vce-single-image-container vce-single-image--align-left\"><div class=\"vce vce-single-image-wrapper\" id=\"el-caa02515\" data-vce-do-apply=\"all el-caa02515\"><figure><div class=\"vce-single-image-figure-inner\" style=\"width: 600px;\"><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"width: 100%; padding-bottom: 100%;\"><img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image\"  width=\"600\" height=\"600\" srcset=\"https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2025\/03\/microauthenfy-lipstick-320x320.jpg 320w, https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2025\/03\/microauthenfy-lipstick-480x480.jpg 480w, https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2026\/04\/microauthenfy-lipstick-600x600.jpg 600w\" src=\"https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2026\/04\/microauthenfy-lipstick-600x600.jpg\" data-img-src=\"https:\/\/microrelleus.com\/wp\/wp-content\/uploads\/2025\/03\/microauthenfy-lipstick.jpg\" data-attachment-id=\"2034\"  alt=\"\" title=\"microauthenfy-lipstick\" \/><\/div><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Temps de lectura: 5 minutsEn un mercat global cada cop m\u00e9s competitiu, la falsificaci\u00f3 de productes s\u2019ha convertit en una amena\u00e7a creixent per a moltes ind\u00fastries. Les c\u00f2pies il\u00b7leg\u00edtimes no nom\u00e9s suposen p\u00e8rdues econ\u00f2miques, sin\u00f3 tamb\u00e9 riscos per a la seguretat del consumidor i danys greus a la reputaci\u00f3 de marca. Davant d\u2019aquest repte transversal, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2666,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[29],"tags":[],"class_list":["post-2489","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-microauthenfy"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Com protegir el teu producte contra la falsificaci\u00f3? | Microrelleus<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/microrelleus.com\/ca\/com-protegir-el-teu-producte-contra-la-falsificacio\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Com protegir el teu producte contra la falsificaci\u00f3? | Microrelleus\" \/>\n<meta property=\"og:description\" content=\"Temps de lectura: 5 minutsEn un mercat global cada cop m\u00e9s competitiu, la falsificaci\u00f3 de productes s\u2019ha convertit en una amena\u00e7a creixent per a moltes ind\u00fastries. Les c\u00f2pies il\u00b7leg\u00edtimes no nom\u00e9s suposen p\u00e8rdues econ\u00f2miques, sin\u00f3 tamb\u00e9 riscos per a la seguretat del consumidor i danys greus a la reputaci\u00f3 de marca. 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